Ally Fower

Non-Executive Director

Ally brings over 35 years of experience in financial services. She leads the strategic direction and transformation roadmap for Pensions & Savings at Phoenix Group, managing an ambitious change portfolio.

Previously COO at Alliance Trust Savings, Ally is recognised for delivering strategic change, operational excellence, and sustainable growth. Known for her collaborative approach and outcome-focused mindset, she drives measurable results and empowers teams to achieve strong customer outcomes.

Passionate about customer-centricity, Ally champions simplicity, quality, and innovation to help people secure a life of possibilities.